The Complete the Look Model is a recommendation tool designed to enhance your customers' shopping experience by suggesting complementary products to the item they are currently viewing. For example, if a customer is looking at a shirt, the model can recommend matching jeans, shoes, or accessories to create a complete outfit or set.
This model is perfect for cross-selling and encouraging customers to purchase multiple items that go well together, boosting average order value and creating a more personalized shopping experience.
Benefits
Boosts Cross-Selling Opportunities
By suggesting complementary items, the model encourages customers to purchase more than one product, increasing sales per transaction.
Enhances Customer Experience
Offering curated recommendations saves customers time and effort, making it easier for them to find items that match their preferences.
Drives Style Inspiration
The model inspires customers with outfit ideas or product combinations, helping them visualize how products work together, which can increase purchase confidence.
How it works?
When a customer is viewing a product, such as a shirt, the model identifies the product as the starting point for recommendations.
Merchants specify the complementary categories that pair well with the viewed product. For instance, if the product is a shirt, complementary categories could include jeans, shoes, or accessories.
The model uses Gemini Models to find products from the defined complementary categories that align with the viewed item based on factors such as style, color, or other relevant attributes.
Merchants can refine the recommendations by prioritizing products from specific collections, excluding certain tags or variants, or applying other business rules to align with their goals.
The curated recommendations are presented on the product page in a section like "Complete the Look" or "Style It With," enabling customers to easily find matching items.
Recommended Placements
We recommend placing the Visually Similar Items Model on the Product Page.